Post by arfanhtseo on Dec 20, 2023 1:32:22 GMT -6
With digital storytelling Viral spread traffic and customers. With digital storytelling we rely on true and authentic stories that manage to capture the reader s attention thanks to the emotions they arouse. In this way you can break the mold no more sterile readings on the characteristics of a product as if it were the medicine leaflet. Readers want magic. And the magic works. In the corporate context or in any case in advertising marketing it is useful to schematize the ideas following the SWOT analysis strengths weaknesses opportunities and threats or external strengths weaknesses opportunities and threats.
With this vision the developments of the advertising campaign and the power or weakness of digital storytelling are under control. s we said at the beginning the art of storytelling requires specific skills especially now that marketing and advertising use this tool . Who serves Someone who defines the strategy that is a Country Email List person who organizes the editorial plan what to publish and when. Someone who writes literally the storyteller. Those who with competence use creativity and imagination and begin to create digital storytelling content. Someone who exploits digital techniques a videomaker a photographeror in general a wordless creative Someone who takes care of media design a person who takes care of the various adaptations to the platforms be these website printed material social media radio video in short... all the possible dissemination channels.
Last but not least the corporate storyteller that is the person who manages to align and organize the entire publication. Each platform is managed as well as texts videos and photos are reviewed. When the product is ready the corporate storyteller starts publication. story telling Examples of digital storytelling After discovering everything there is to know about how to do good storytelling how about some examples I m sure you know these brands The Nike case To celebrate years of the brand Nike has
With this vision the developments of the advertising campaign and the power or weakness of digital storytelling are under control. s we said at the beginning the art of storytelling requires specific skills especially now that marketing and advertising use this tool . Who serves Someone who defines the strategy that is a Country Email List person who organizes the editorial plan what to publish and when. Someone who writes literally the storyteller. Those who with competence use creativity and imagination and begin to create digital storytelling content. Someone who exploits digital techniques a videomaker a photographeror in general a wordless creative Someone who takes care of media design a person who takes care of the various adaptations to the platforms be these website printed material social media radio video in short... all the possible dissemination channels.
Last but not least the corporate storyteller that is the person who manages to align and organize the entire publication. Each platform is managed as well as texts videos and photos are reviewed. When the product is ready the corporate storyteller starts publication. story telling Examples of digital storytelling After discovering everything there is to know about how to do good storytelling how about some examples I m sure you know these brands The Nike case To celebrate years of the brand Nike has